Variants of Brainstorming
The SCAMPER list
This system was elaborated to create a design checklist- below (John Arnold, the founder of Design division, Stanford University)
Substitute?
Who/What else instead?
Other ingredient, material, processes, power, place, approach, tone of voice?
Combine?
Create a blend, an alloy, an assortment, an ensemble?
Combine units, appeals, ideas, purposes?
Adapt?
What else is like this?
What other idea does this suggest?
Does the past offer a parallel?
What could I copy?
Whom could I Emulate?
Modify?
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Magnify? |
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New twist? Change: meaning, colour, motion, sound, odour, form, shape, change...?
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What to add? More time? Greater frequency? Stronger? Higher? Longer? Thicker? Extra Value? Plus ingredient? Duplicate? Multiply? Exaggerate? |
Eliminate (Minify?)
What to subtract?
Smaller?
Condensed?
Miniature?
Lower?
Shorter?
lighter?
Omit?
Streamline?
Split up?
Understate?
Put to other uses?
New ways to use as is?
Other uses if Modified?
Rearrange? |
Reverse? |
| Interchange components?
Other pattern, layout, sequence? Transpose cause and effect? Change pace, schedule? |
Transpose positive and negative? Opposites? Backwards? Up side down? Reverse roles, change shoes, turn tables, turn the other cheek? |
